A provocative post on the Effective Altruism (also see the official Effective Altruism website) Forum, titled 'What If the Third Wave Is a Puddle?', raises a critical concern for the movement: the reliance on high-growth startup valuations to fund charitable giving. The author notes that 'valuations are not hard cash' and that many EA-backed companies have yet to find commercially viable models, facing 'deep criticism' and likely corrections. This fragility exposes a structural weakness in the current EA funding model, which depends on founders cashing out equity to donate. For the Profit 4 Good Network, this reinforces the urgency of the Charitable Ownership Advantage (Charitable Ownership Advantage (COA) (learn more at the official Project COA website)) (learn more at the official Project Charitable Ownership Advantage (COA) (learn more at the official Project COA website) website) thesis. Instead of relying on volatile startup exits, charity-owned businesses generate steady, transparent profits that flow directly to mission. When a business is legally owned by a registered charity, every purchase becomes a reliable donation—no valuation games, no exit timing. As the EA community grapples with sustainability, the Charitable Ownership Advantage (COA) (learn more at the official Project COA website) offers a proven alternative: high-margin commercial engines that fund global development at price parity, with consumer trust built into the ownership structure. The post's warning is a call to action: the future of effective giving depends on owning the means of production, not just betting on them.